Achieve your marketing goals
Be aware of the Growth Points
Understand the nature of profitable actions
We help businesses
make data-based decisions
Solutions we implement
Set up tracking
Audit and Resolution: Review your tracking setups to fix discrepancies and comply with consent regulations.
Comprehensive Tracking Setup: Implement tracking across all platforms including Google Analytics 4 (GA4), Google Ads, and Meta. Both GTM and sGTM.
Enhanced Conversions Implementation: Deploy Enhanced Conversions for web and leads to overcome cookie limitations.
Marketing and Development Collaboration: Bridge marketing and development teams by fluently speaking both 'marketer' and 'developer' languages.
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Marketing Analytics
Data Aggregation: Centralize all your diverse data — user behavior, traffic sources, advertising spend, and CRM conversions into Google BigQuery for unified analysis.
— Data Processing: Build data processing pipelines using Google Cloud to transform scattered data into flat tables optimized for efficient visualization and analysis.
Custom Marketing Attribution: Tailor your analytics to measure channel effectiveness with precision, adapting to your unique business requirements.
— Reporting and Visualization: Transform data into actionable insights with advanced visualization tools.
— Consulting Services: Offer both technical and strategic guidance to leverage data.
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Mobile Analytics
— Product analytics for web+mobile ecosystems with Mixpanel, Amplitude, Firebase.
— User funnels, user flow analysis.
— Detect bottlenecks.
— Generate and A/B test hypothesis.
— Offer solutions to increase conversion.
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Complex Cases
— Cross-site attribution, ROPO, cohort analysis.
— Match users by means of loyalty programs for omnichannel (offline+online) retailers.
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Sharing The Expertise
— Learn with us how to interpret data and apply it in practice to make effective decisions..
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Please feel free to contact us
eg@holoway.io
+351 920-203-190

Portugal, Madeira
We are happy to answer your questions and appreciate a chance to have a conversation with you

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HOLOWAY ANALYTICS.
eg@holoway.io